DECLEOR

Today, DECLÉOR is the world's largest cosmetic Aromatherapy brand.
Through its exacting requirements, the quality of its products & treatments and its accessibility, DECLÉOR has united women of all ages from all backgrounds who want a holistic approach to beauty based on natural ingredients.
This avant-garde concept is reflected not only in the diversity of its distribution networks and the emphasis placed on research and training, but also in its production tools and its commitments.

Decleor’s Philosophy: Seeking to penetrate the mystery and heart of Nature is an eloquent tribute to her richness.  Day after day, Nature generously shares her treasure, essential replenishing ingredients of exquisite purity that enhance your beauty and well-being.   All over the world, these gifts – marvelous ingredients and fragrances extracted from plants, barks, flowers, roots and precious seeds – reveal the benefits of the fertile earth.  For more than thirty years, DECLÉOR has studied the secret workings of the plant world.  Honoring and respecting its purity, we have consistently chosen authenticity in order to offer beauty elixirs with myriad virtues.  Our philosophy revolves around the preservation of traditional production methods, careful plant selection to source the most refined and essential ingredients, and time-honored expertise.  We take this exquisite formula and through a magical encounter between Nature and Science transform it to ensure that our research and creativity yield the purest elements of Nature. 

Decleor’s commitment to the environment: from January 2009, cases, bags and brochures will be gradually introduced that are manufactured from paper produced from sustainably managed forests. Decleor’s commitment to the environment is also to sustain your beauty.

Decleor’s initiative in Madagascar

The beauty resources that DECLÉOR offers you are taken from nature, from the heart of the plant kingdom their vital systems that produce essential energies. Yet, these resources are fragile, notably in Madagascar.
Fully dedicated to the energy of your beauty, DECLÉOR takes action to preserve the environment and, more particularly, will help respect the biodiversity which is threatened on this island. Since 2008, we have initiated an eco-responsible and sustainable management project that has the double aim of helping preserve the Madagascar ecosystem and improving the living conditions of local populations.
2008-2010: 3 years of supported initiatives in Madagascar through a sponsorship partnership with the NGO ASMADA, DECLÉOR has set up:
• a reforestation programme in the Masindray valley (6000 Ravintsara trees planted in 2008) to protect natural water sources and local flora,
• a solar electricity programme for schools to limit deforestation and promote the education of young people.
In the context of our innovation and formulation policy,
• our laboratories have undertaken a study in close collaboration with Madagascan researchers and producers in order to contribute to the economic development of the island through the identification of new local active ingredients,
• we are already using many active ingredients and essential oils manufactured locally by small producers who contribute to more than 25% of our catalogue.